HTML All The Things is a podcast for developers navigating the modern web industry.
Hosted by web development agency owners Matt Lawrence and Mike Karan, the show explores web development, AI-driven industry shifts, and the realities of building a sustainable career in tech.
Matt and Mike discuss foundational technologies like HTML, CSS, and JavaScript along with modern tools and frameworks such as Svelte, Vue, WordPress, React, and Tailwind. But beyond the code, the show also dives into freelancing, running a web agency, dealing with clients, and how developers can stay competitive as the industry evolves.
If you're a developer who wants to sharpen your technical skills, understand where the industry is heading, and build long-term leverage in your career or business, this podcast is for you.
Episodes
Tuesday Dec 09, 2025
Tuesday Dec 09, 2025
“SEO is dead” has been a running joke for over a decade - but heading into 2026, the debate feels louder than ever. With AI search, shrinking Google traffic, zero-click results, TikTok discovery, Amazon reviews, Reddit research, and AI assistants reshaping how people find information, the real question isn’t whether SEO is dead… it’s what SEO has become.
In this episode, Matt and Mike break down the new world of search in 2025/2026 - where users bounce between Amazon, Reddit, TikTok, YouTube, Google, and AI tools before making a purchase. We explore how platforms are stealing traditional website traffic, why “zero-click search” doesn’t mean zero opportunity, how brands build trust across multiple ecosystems, and why your website still matters more than it seems.
SEO isn’t dying - Google-only SEO is. Discover what “Search Everywhere Optimization” really looks like and how developers, creators, and business owners can adapt their strategy for 2026 and beyond.
Show Notes: https://www.htmlallthethings.com/podcast/is-seo-dead-seo-in-2026
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