HTML All The Things is a podcast for developers navigating the modern web industry.
Hosted by web development agency owners Matt Lawrence and Mike Karan, the show explores web development, AI-driven industry shifts, and the realities of building a sustainable career in tech.
Matt and Mike discuss foundational technologies like HTML, CSS, and JavaScript along with modern tools and frameworks such as Svelte, Vue, WordPress, React, and Tailwind. But beyond the code, the show also dives into freelancing, running a web agency, dealing with clients, and how developers can stay competitive as the industry evolves.
If you're a developer who wants to sharpen your technical skills, understand where the industry is heading, and build long-term leverage in your career or business, this podcast is for you.
Episodes
2 days ago
2 days ago
43 min
Developer job titles are changing, and GTM Engineer is one of the fastest-growing roles at the intersection of software, data, automation, AI, and revenue. Instead of building only for product or internal engineering teams, GTM Engineers help companies find, convert, retain, and expand customers through better systems and smarter workflows.
In this episode, Matt and Mike explain what GTM Engineers actually do, why being closer to revenue can make an engineer's value easier to demonstrate, and how developers can move toward this work without starting their careers over. They discuss lead scoring, CRM integrations, customer-usage alerts, sales automation, portfolio projects, resume positioning, customer calls, and the importance of documenting measurable business impact.
Show Notes: https://www.htmlallthethings.com/podcast/how-to-become-a-gtm-engineer-a-new-career-path-for-developers
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